Ink Global is a worldwide springboard for independent animation and storytelling.
In search for tales taking you where no man has gone before, we go places nobody else goes. The resulting unique concepts, characters and designs are developed with a strict dedication to quality, maintained across all stages of production. With every life-cycle phase planned and each brand facet synergized, there emerges a truly transmedia brand, unique in concept but universal in appeal. We offer:
- Discovery, nurture and development of ideas
- Media Strategy Development and Implementation
- Co-Financing and Media Production
- Sale of TV, HE and Digital Media rights
- Brand Extension Strategy Development and Implementation
- Management of Global Sub-Agent Network
- Creative Sparring, Asset and Product Development
Our strength lies in creating and implementing relevant category extension strategies to drive brand awareness, prolong brand lifecycle and further enrich the brand story. We provide insightful strategic advice to ensure brand extension remains true to the value proposition of each brand.
We work with brand responsibility across all categories to create the best foundations for supporting a brand and utilizing the synergies from all licensees as well as driving the brand across all territories.
Further to local market insights, our solid relationships with local manufacturers, distributors and retailers across our territories contribute to the delivery of unrivalled licensing programs for brand owners. With Ink, your brand is in the safe hands of our dedicated, professional team including our:
- Brand Management team who will work closely with you to develop and execute the overall brand extension strategy. Each brand has a dedicated Brand Manager who will be your main point of contact on all business points.
- Sales team working across all the Ink markets to implement the brand extension strategy and find the best partners for your brand, negotiating the best terms possible.
- Legal team who are on hand to draft and execute all contracts as well as advise in trademark registration and infringement.
- Finance team, managing all financial aspects of the brand extension including invoicing and royalty collection, advisory on local tax rules and credit assurance.
- Creative team who can manage the entire product development process for you, ensuring product quality and design are always in line with the brand values as well as style guide creation and guidance, sales tools design and product concept/pitch design.
No matter how big or small your own team is, we focus on brand extension, so you can focus on your core business.